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As much as the 7.0 revision of QuarkXPress was about complex,inter-related publishing workflows, the new version announced today isabout a much-needed new look and a host of tools aimed squarely atgraphic designers. Quark wasn’t necessarily wrong to focus on thehard-core production market in the last couple of versions, but neitherwere designers wrong to conclude the XPress inte**ce was looking alittle behind the times.
The success the Adobe Internet juggernaut hath wrought is testamentthat common inte**ce design, predictable tool sets, andcross-application support is just as important as how well anapplication fits in to the daily demands of a production-heavyenvironment (where XPress has remained strong). And that publishingproduction is now a global business challenge needing a single-softwaresolution, not a bunch of market-priced versions to supportmulti-lingual output.
A variety of the new menu, palette, and tool designs from various parts of XPress 8.
So in some ways XPress 8 is an admission by Quark that Adobe is nowsetting the standards for how designers work. XPress 8 is much more“Creative-Suite like” in how it looks and works. But I’m glad to sayQuark didn’t just copy a few inte**ce ideas or settle on some standardkeyboard shortcuts. By going back and re-focusing on the little stuff,they’ve actually made some giant strides forward.
Updating the user inte**ce in a product like QuarkXPress is a bitrisky, as many users have hung on precisely for the reason that theydon’t like or want to change. But… |
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